Live Picture Studios: Franchisee Training
Master the art of creating a thriving, sustainable wedding video and photo business through proven systems and creative excellence.
Learn how to transform moments into timeless visual stories that captivate and inspire.
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by Khoa Le

Featured Work
The CEO & Team Mindset
Purpose-Driven Leadership
Excellence in wedding photography stems from passion, not just profits. While revenue fuels growth, your true mission is crafting timeless memories that families will cherish for generations. Let this purpose guide your daily decisions and business strategy.
Our Vision & Mission
We strive to create the world's happiest memories through masterful storytelling. Every couple deserves to have their unique love story captured through extraordinary videography and photography that preserves their special moments forever.
Building Your Strategic Plan
Follow this proven framework to build a thriving business:
  1. Define your clear vision and mission statements
  1. Research your market using TheKnot data and AI analytics tools to understand your target demographics
  1. Document your core operational workflows:
  1. Marketing strategy and client acquisition
  1. Sales process and client consultation
  1. Shooting day operations
  1. Post-production workflow
  1. Final delivery and follow-up
  1. Establish solid financial systems and cash flow management
  1. Create visual process maps using tools like Miro
  1. Maintain detailed documentation of best practices
  1. Commit to continuous learning and process refinement
Building a Team / Building Team Culture
At Live Picture Studios, our team culture is built on four essential pillars that enable us to deliver exceptional wedding photography and videography.
1
2
3
4
5
1
Trust
Empowering artists to make creative decisions and trusting each team member's artistic vision
2
Communication
Open dialogue between photographers, videographers, editors, and clients to ensure perfect execution
3
Inclusivity
Celebrating diverse perspectives and shooting styles that enrich our collective work
4
Inspiration
Supporting each other to push creative boundaries and grow as artists
5
Most Important, know their goals
Everyone has their own agenda's on how they want to move forward, ensure you understand that and build a long-term solution that will enable that!
This foundation allows us to work seamlessly as a team while delivering personalized, emotionally resonant wedding photography that tells each couple's unique story.
MUST WATCH VIDEOS
The Manual / Training the brain
LPS Manual End-To-End instructions
(use ChatGPT or Notebook LLM)
You will receive a PDF document of the manual. Read it through and also insert it into the Ai so you may easily search the content.
Working it out yourself FIRST!

It's important to learn how to problem solve. Learn how to solve your problem first, then you confirm with us if you got it right or wrong. We can advise after.
Building a great business requires a full understanding of the entire business. It's the only way to learn how to fix and troubleshoot issues that may arise.
Essential Software
Our primary communication platform for team collaboration, file sharing, and project coordination. Organized channels keep conversations focused and searchable.
This accounting software is crucial for managing finances. It tracks income, expenses, and invoices to ensure a healthy cash flow.
This marketing automation platform streamlines your marketing efforts, automating tasks like email marketing and lead generation.
This platform simplifies your bill payment process. It allows you to pay bills electronically and track your spending.
Essential Software
A comprehensive suite of cloud-based productivity tools including Docs, Sheets, and Drive for seamless collaboration and document management.
Professional creative tools including Premiere for video editing and Adobe Contract for document management and e-signatures.
Project management tool that helps teams organize, track, and manage their work, ensuring efficient task completion and team coordination.
Virtual phone system that provides professional communication features, including call forwarding, voicemail, and business texting.
User-friendly design platform for creating professional marketing materials, social media content, and presentations.
Online collaborative whiteboard platform perfect for visual planning, brainstorming, and creating process maps.
Advanced AI-powered note-taking tool that helps organize and analyze information using language models.
AI language model for content creation, research assistance, and problem-solving through natural language interactions.
AI language model for content creation, research assistance, and problem-solving through natural language interactions.
Gamma.app is an AI-powered tool that helps users create presentations, documents, and webpages:
Wedding Production Workflow
A streamlined approach to managing wedding production elements and deliverables
1
Project Setup
  • Create project in Asana for task tracking
  • Set up project timeline and milestones
  • Initialize collaboration workspace
2
Date & Contract Management
  • Confirm and sync dates across Hubspot, Asana, and Calendar
  • Process and store signed contracts
  • Track contract fulfillment requirements
3
Itinerary Development
  • Create detailed production schedule
  • Include timing, locations, and key contacts
  • Share with all stakeholders for alignment
4
Service Level Agreement (SLA)
  • Define delivery expectations
  • Establish communication protocols
  • Set quality standards and timelines
Note: All deliverables must align with established SLAs and be documented in Asana for tracking and accountability.
Wedding Videography: Core Capture Strategy
1
Morning Preparation
Capture intimate getting-ready moments, detail shots of dress/accessories, and emotional family interactions. Use natural light when possible and stabilized shots for smooth motion.
2
Ceremony Coverage
Multiple camera angles for key moments, wireless mics for vows, wide shots for venue atmosphere. Position primary camera at center aisle for processional and recessional.
3
Portrait Session
Film cinematic moments between photo shots, capture natural interactions, include establishing shots of venue and environment. Use slider or gimbal for dynamic movement.
4
Reception Documentation
Cover key moments like first dance, speeches, and cake cutting. Capture guest reactions and ambient footage of celebrations. Use on-camera light for dark reception spaces.
Remember: Always have backup equipment, monitor audio levels continuously, and communicate with the photography team to ensure smooth collaboration.
This is a high overview of what needs to happen, but videographers will need to be trained on logistics and coverage.
Essential Wedding Photography Capture Guide
1
Pre-Ceremony Details (Morning)
Capture dress details, accessories, and getting-ready moments using natural light. Focus on candid emotions and intimate family interactions. Use macro lens for rings and detail shots.
2
Ceremony Coverage
Position for key moments: processional, vows, ring exchange, and first kiss. Use telephoto lens for candid reactions, wide angle for venue shots. Anticipate moments and ensure clear sight lines.
3
Formal Portraits
Direct group shots efficiently, starting with large groups. Create natural couple portraits using scenic locations and optimal lighting. Blend posed and candid approaches for authentic results.
4
Reception Documentation
Capture key moments: first dance, speeches, cake cutting, and guest celebrations. Use flash techniques for low light conditions. Focus on storytelling through candid guest interactions.
Always carry backup equipment and coordinate with videographers to ensure smooth coverage of all critical moments.
Example of drawn out workflows (homework)
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